Assessing the Technology Capability for Developing New Technology Strategies Using the Panda, HEX and Majlof Model in Sina Food Industry Shelter

Document Type : Other

Authors

Department of Industrial Management, Tabriz Branch, Islamic Azad University, Tabriz, Iran

Abstract

To the extent that today technology is a strategic factor for the economic development of countries and companies. With the advent of technology, the need to use modern technologies requires more technology to be evaluated, because for the purpose of determining the objectives, the existing situation and the gap between the existing and required level of capabilities must be determined.The purpose of this study was to assess the technological capability to develop new technology strategies using Panda, HEX and Majlof models in the food industry of Sina. To achieve the goal of seven questions, this research has been proposed. The research is descriptive and applied research. The statistical population of the research includes holding food industry in Sina, which includes 15 food companies. Using 48 experts, engineers and managers as the statistical sample, the required research data Six questionnaires were collected by interview and six questionnaires. Panda, HEX and Majlof models were used to analyze the data.Based on the findings of the research, the rating of strategic capabilities was 68.79%, the tactical technological capabilities score was 69.83%, and the complementary technological abilities rating was 73.25%. Also, according to the Majlouf model, the management information management system development strategies, Proper marketing, supply chain replenishment, diversification in product production, promotion and improvement of production processes have been developed as strategies for increasing technological capability along with technical support programs and projects.

Keywords


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